Kelly Nyland
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Press & Mentions

Twenty years,
on the record.

75B
Media impressions
200+
Featured in press
160+
Products shipped
2
IPOs — Parrot · Snap
“The marketing genius behind Snap's new Spectacles is something we haven't seen in a long, long time. We all want a pair.”
Kurt Wagner — Vox
“With the launch of the brilliantly marketed Spectacles, Snapchat proved that a tech company could create genuine consumer desire.”
Thomas Ricker — The Verge
“Sphero deserves kudos for managing to do what so many others put off. Truly, this is a perfect execution.”
Gary Vaynerchuk — Jab, Jab, Jab, Right Hook
Awards
Product Hunt Product of the Week, 3rd place
Product Hunt Product of the Day, 1st place
Product Hunt Golden Kitty Awards
Cannes Lions 3 Gold
Cannes Lions 1 Silver
Cannes Lions 2 Bronze
The Golden Kitty Awards
The Webby Awards
GOOD DESIGN Award
Selected coverage
The Verge Snapchat proved a tech company could create genuine consumer desire Feature 2016 → Vox The marketing genius behind Snap's new Spectacles Feature 2016 → WSJ BB-8 Awakens: Is Sphero's new droid the most awesome Star Wars toy ever? Feature 2015 → TIME This Will Be the Star Wars Toy Every Kid Wants Feature 2015 → TechCrunch Ex-Snap employees raise $4.3M for conversational commerce startup Whym Feature 2021 → Ad Age Why Spectacles will succeed where Google Glass failed Feature 2016 → Adweek Snap Spectacles win 3 Golds at Cannes for functional, beautiful design Award 2017 → The Information The People Who Matter at Snap Feature 2017 → LA Business Journal On a Whym: the marketing mavens behind Spectacles Feature 2019 → Modern Retail SMS is the new email: DTC brands are getting into text messaging Feature 2021 → Women in Retail Whym co-founders on conversational commerce & women-owned businesses Podcast 2022 → CNET SnapGlass? HoloChat? Snap Labs hints at the next wearable Feature 2016 → Ad Age How the startup behind the hottest new Star Wars toy preps for the holidays Feature 2015 → Shorty Awards US Open × Spectacles — “A Stunt Like No Other” Award 2018 → Techstars 2019 Techstars Demo Day Advisor Panel 2019 → Growth Marketing Conf 2018 Growth Marketing Conference Keynote Panel 2018 → Core77 2016 Open Design Jury Panel 2016 → Saatchi Art The Other Art Fair — Selection Committee Member Panel 2019 → FabFitFun 10 Successful Women Share Their 2019 Goals Feature 2019 → Her Campus CEO & founder of Petalfox on running a female-founded company Feature 2019 → Crowdcast Turn Dialog into Dollars Panel 2021 → YouTube Leveraging A.I. for Creativity Panel 2023 → YouTube Kelly Nyland — 2023 Keynote Speaker Panel 2023 → Go Proper Rebel Taking charge of the market with a billion-dollar idea Podcast 2022 → Real Famous Kelly Nyland, behind Spectacles Podcast 2017 → Spotify Kelly Nyland, Spectacles Launch Podcast 2017 → Spotify Launching a startup with Kelly Nyland Podcast 2022 → Spotify eCommerce & text messaging with Kelly Nyland Podcast 2022 → Spotify Starting a multi-million dollar company with Kelly Nyland Podcast 2022 → Behind Company Lines Episode 228: Kelly Nyland, CEO of Whym Podcast 2022 → LinkedIn 5 on Funding with Kelly Nyland Feature 2022 → Physics of Brand Book testimonial Book 2018 → Apple Books Featured in Jab, Jab, Jab, Right Hook Book 2013 → RON ROBINSON 40th Anniversary Book feature Book 2019 →
Booking

Speaking & press.

Who can speak at a conference or on a podcast about consumer AI hardware?

I take speaking and podcast bookings at hi@kellyny.land. I have keynoted the Growth Marketing Conference, advised at Techstars Demo Day, served on the Core77 design jury and sat on the selection committee for The Other Art Fair at Saatchi Art. The topics I take are launching a new product category, go-to-market for consumer robotics, retail distribution for hardware startups, and what the humanoid robot market still needs before it reaches ordinary homes.